The King of Good Times, Kingfisher Premium in collaboration with Storm Fashion Company, today announced the 4thedition of the ‘Kingfisher Premium Chennai International Fashion Week (Kingfisher Premium CIFW) at a press conference held at Hyatt Regency chennai today. Kingfisher Premium Chennai International Fashion Week promises to be Chennai’s biggest fashion event and is scheduled to be held from July 26 to July 29, 2012.
Over 15 designers, including leading Indian designers like Vivek Karunakaran, Pria Kataaria Puri, Archana Kochhar, Riyaz Gangji, Hari Anand, Julie Vergese, will be showcasing their designs at the four day Kingfisher Premium Chennai International Fashion Week, which promises to take people of Chennai through the ultimate and intense fashion extravaganza. It promises be a showcase of the best designers in
the country splashing myriad designs on the runway.
Speaking on the occasion, Samar Singh Sheikhawat, Senior Vice President, Marketing, United Breweries Limited said, “We are delighted to associate with the 4th edition of the Kingfisher Premium Chennai International Fashion Week. Chennai has always been an important market for the brand, and what better platform to bond with the city and its people. We are glad to be able to bring the ‘Good Times’ to fashion aficionados of the city. With this association we aim to make the property bigger and better with every passing year.”
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The highlight of the afternoon was the presence of the brand ambassadors Parvathy Omanakuttan and Ganesh Venkatraman who were seen unveiling the first look of the poster for the Kingfisher Premium Chennai International Fashion Week. The crème-de-la-crème of the city such as Meera Chopra, Nalini Radhakrishnan , Girish Ramdas , Shakthi Girish , Vivek 
Karunankaran, Julie Vergese and Chennai based fashion models graced the occasion as well.
Also added, Gaurav Sharma, CEO, Storm Fashion Company, “The 4th edition of the Kingfisher Premium Chennai International Fashion Week is very close to our heart. This year we decided to collaborate with Kingfisher Premium as our brand synergies matched and we needed to take it to a next level. With Kingfisher Premium on board it’s time to ring in the Good Times!”
We are also happy to have Hyatt Regency Chennai play the grand host to our flagship event and their hospitality and destination profile will certainly be a major part of the show”
The delighted Parvathy Omanakuttan said, “The Kingfisher Premium Chennai International Fashion Week is the biggest fashion extravaganza in the city and I am delighted to be an integral part of it. I am eagerly looking forward to being a part of the 4thedition and dazzle the ramp in all the lovely creations”.
Also commented, Ganesh Venkatraman,“This platform is a confluence of high fashion and fun. I am glad to be associated with this exciting event I am sure the coming together of the 2 brands Kingfisher Premium & Storm Fashion will created a huge impact in Chennai.”
